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Balancing Food, Farming & Nature

Maximum Sustainable Output

Farming at MSO (Maximum Sustainable Output) the 'Sweet Spot' for profit and nature


Nethergill Associates is a North Devon, farm-based Business Management Consultancy. We have developed an entirely new and unique approach to farm management, where your farm business becomes more profitable and nature will be at its optimum. We have called this concept the Maximum Sustainable Output, MSO or Sweet Spot.

Currently we have analysed over 250 farm accounts from all types of farming enterprises, across the UK and overseas, and have calculated the Maximum Sustainable Output (MSO), or ‘sweet spot’, for every farm. By working in balance with nature, farming in a more regenerative way, maximising the free energy e.g. sunlight at MSO we are able to ensure that farm businesses plan for maximum profitability.

MSO now live on Youtube

What is the maximum profit potential of your farm? - Understanding Maximum Sustainable Output (youtube.com)

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Cows grazing on a meadow

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